What is the first step in the execution process for WIG?

The first step in the execution process for a Wildly Important Goal (WIG) is defining the WIG. This involves clearly articulating what the goal is and ensuring that it aligns with the broader objectives of the organization. Defining the WIG sets a clear direction and focus, which is crucial for effective execution.

When you define the WIG, you are establishing the primary objective that will guide all subsequent actions and decisions. This clarity helps to rally the team and ensures that everyone understands the specific outcome they are working towards. It also forms the foundation upon which the other steps in the execution process, such as considering possibilities, creating scorecards, and ranking by impact, are built.

Understanding and clearly defining the WIG fosters alignment within the team, mitigates distractions, and enhances motivation, ultimately paving the way for successful execution of the strategies that follow.